If you are a self-published author looking to reach a wider audience, publishing the audio version of your book is one of the most effective things you can do. Audiobooks are becoming increasingly popular, and there are many great reasons to publish your book in this format.
Some of the main benefits include reaching a wider audience and gaining opportunities to make more money through royalties. We have outlined 7 more great reasons you need to publish your book in audio format.
1. It Establishes Your Brand Credibility
With the popularity of audiobooks on the rise, more and more people are looking for ways to consume content in this format. And as an author, one way you can take advantage of this is by creating your own audiobook. Not only is this a great way to reach a new audience, but it can also help establish your brand credibility.
Audiobooks are seen as a more high-quality product than eBooks, so releasing an audiobook can help show potential customers that you’re serious about your work. It will ultimately help you stand out from the competition, as not all authors have made the jump to this format yet.
So, if you’re looking for a way to take your career to the next level and grow your reputation as a writer, releasing an audiobook is a great option.
2. It Boosts Your Book’s Marketability
The audiobook is a relatively new format, but it’s one that is rapidly gaining popularity, and for a good reason. As an author, it gives you an edge to make your work available to a wide range of readers who can engage them and looks convenient to them.
Audiobooks are becoming increasingly popular, especially among busy readers who want to be able to enjoy a good book while doing other things. This way, you can tap into this growing market to reach a whole new audience of potential readers.
If you have already published your written book, you can look for ways on how to make an audiobook to publish this format as well. You can also consult a narrator who is experienced in producing audiobooks or refer to your publisher to suggest someone you can work with. This way, you’ll be able to increase the perceived value of your book.
3. It Provides Accessibility to Listeners
Many people out there are not comfortable with reading printed books, but they have a knack for listening to information and processing it. Publishing the audio version of your book can be a great option to cater to the needs of such people.
This will also help you identify a new market you never thought existed. Many people with visual impairments will read your book, and you’ll get the opportunity to serve a majority of the population who don’t have access to print media.
You might be thinking, what’s the need for publishing an audiobook when people can use several text-to-speech programs to listen to your eBook? The reason is that not everyone is accustomed to listening to the robotic sound of these programs, and they will prefer listening to the audio generated by a human.
4. It Never Goes Out of Stock
Publishing the audio version of your book is a one-time investment and probably the biggest reason you should opt for this approach. Unlike the printed books on bookstore shelves, audiobooks are never out of stock, and they will benefit you as long as they are on the internet.
Moreover, these books don’t have an inventory cost, and you’ll not have to pay for the rent of physical bookstores to get your copy on their shelves. Also, once you have made the first copy, you can go on selling hundreds of thousands of other copies without spending another dime.
5. It Helps You Sell in a Less Competitive Market
The audiobook industry is a fairly new one, and it’s still growing, with a small portion of book readers adopting the habit. This means that it’s a less competitive market than some other industries. And if you’re looking to sell your audiobook, this can be a great thing.
In this marketspace, there are a lot of opportunities to get your book in front of potential new listeners, especially when you are a self-publishing author. In short, an audiobook will attract non-readers and help you make more profit in a less saturated market.
6. It Increases Your Potential Earnings
Have you ever thought about how much money you could make if you wrote a book? If you’re a self-published author, the answer is probably “not much.” But what if you could earn a significant amount of money from producing an audiobook?
Well, it’s absolutely possible, and the reason is simple. Audiobooks are in high demand among readers and listeners. In recent years, the audiobook market has exploded, with more and more people listening to audiobooks every day. And ultimately, as the demand for audiobooks grows, so does the potential earnings for authors.
So, by producing an audiobook, you will not only be able to reach a whole new audience but will also be able to command a higher price for the audio version.
7. It Brings a New Perspective to Your Story
Print and audio media have distinct differences, and the format of your book actually affects how the audience will perceive your book. Not only are audiobooks a convenient way to consume the story you have written, but they will also offer a new and unique perspective to your story.
When your audience listens to an audiobook, they will get to hear a true human voice and inflection, which can add a whole new layer of meaning to the story.
Additionally, audiobooks can be a great way to experience a classic story if your readers have never read it before. Even if your audience is not seasoned readers, providing them with an audiobook is a great option. It will save them time, and they can still enjoy the whole plot of the story.