Pepsi And a global superstar Poor rabbit, inviting consumers nationwide to “Play Summer” for three months of Apple Music for free. Now fans can enjoy all of Bad Bunny’s hits for free, as well as a catalog of more than 100 million songs on Apple Music throughout the summer.
The “Play Summer” offer offers unlimited access to Apple Music’s music catalog with the purchase of certain limited-edition PepsiCo beverages. Music lovers can check out the offering of “Tale Play al Verano”. bottles 20 oz from PepsiCo’s portfolio, all with a QR code that says “Play the summer“ It offers up to three months of free Apple Music. Also, each bottle will offer over 100,000 instant prizes and a chance to win weekly trips.
In 2022, Bad Bunny was named Apple Music’s Artist of the Year in recognition of the musician’s artistic prowess and impact on global culture.
“Summer is the season of the year we all wait for, it brings us that warmth, when we look for the beach, friends, good music and good times”, The artist commented in a press release. “I’m excited to partner with Pepsi and Apple Music to bring what we love and bring us even more together with the ‘Play the Summer’ offer.”
“At Pepsi, we couldn’t be more excited to begin this historic partnership with Apple Music and Bad Bunny. Pepsi and Apple Music both have long histories in the world of music, delivering unique experiences to our fans over the years, so it’s only fitting that we come together to create Summer, said Todd Kaplan, Pepsi director of marketing. “Bad Bunny is one of the biggest entertainers in the world, and we’re thrilled to welcome him to the Pepsi family. We’re excited to offer fans never-before-seen access to a collection of musical experiences and Bad Bunny’s catalog all summer long!”
Offer available on 20-ounce bottles of Pepsi, Pepsi Zero Sugar, Pepsi Mango, Pepsi Wild Cherry, Mountain Dew, Mountain Dew Major Melon, Mountain Dew Spark, Mountain Dew Voltage, Starry and Starry Zero Sugar with QR code. Play in summer”.
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